Budget smartphone becomes even more affordable this season

The Realme C90 is now showing up in UK Black Friday listings with what appears to be a meaningful discount, making it a strong contender for buyers looking for value rather than flagship performance. According to major UK price-comparison platforms, the model has been added to the “Black Friday” category, indicating active promotional pricing at multiple retailers.

While an exact lowest price wasn’t clearly pinned down at the moment of review, the fact that the C90 has been included in Black Friday filters suggests that UK buyers should expect better-than-usual value. For those seeking a dependable budget smartphone—basic phone use, good battery, reasonable performance—this model now offers that at an improved cost.

Realme’s “C” series has typically focused on delivering decent build quality, prolonged battery life and essential smartphone functionality in the lower price band. With the discount applied during Black Friday, the gap between budget and mid-range phones narrows. This makes the C90 an attractive option for users who prioritise cost-effectiveness.

That said, there are a few key factors worth checking before committing: First, confirm the exact storage and RAM variant being offered. Entry-level variants often lag in future-proofing compared with larger-capacity models, so the lowest price may come with trade-offs. Secondly, ensure the unit is UK-market, with full UK warranty, correct plug and network compatibility. Imported units can carry risks.

Thirdly, make sure the offer is truly unlocked and SIM-free, rather than tied to a contract or bundle that may inflate cost over time. The headline price may look low, but hidden conditions may change the real value. Lastly, check what accessories and return policy come with the deal; deep discounting is sometimes accompanied by fewer extras or shorter return windows.

In summary: For UK buyers seeking a good budget smartphone during the Black Friday period and who are comfortable with moderate specs, the Realme C90 appears to deliver strong value. While the exact discount isn’t fully documented yet, the indication of price reduction in Black Friday listings makes this one to watch.